Full-service social media and content creation agency

Social media that
brings out your
true value.

Elour Creative helps businesses build a social media presence that not only looks good, but also supports visibility, trust and the customer journey. We create strategy, photography, video and, when needed, campaigns based on your space, people, products and experience, and keep your digital channels consistently active. Social media marketing, content creation and management, all in one place.

Janelle Photography & Creative Direction
Simone Strategy & Content
Tallinn, Estonia
& Cologne, Germany

Most agencies that run your account can't create.
Most studios that can create won't run your account.

We do both. That's the whole idea.

01 — OUR PERSPECTIVE

Good social media starts with
what makes you recognisable.

People often scroll past content that says very little: a product photo that could belong to any brand, a space with no distinct character, or a service whose real value simply does not come across on screen.

What catches attention is something genuine: a space, a person or a product shown as it really is. A detail, material or atmosphere that gives the brand its own identity.

This matters especially for brands built around a space, service, craft or experience: interiors, kitchen design, studios, salons, restaurants, spas and products that people need to be able to imagine in their own lives.

That is exactly why we come to you, see things for ourselves and help show your brand as it really is. Recognisable, considered and distinctive.

02 — PORTFOLIO

Selected
work.

Product and lifestyle photography by Elour Creative
Brand content photography by Elour Creative
Lifestyle product photography by Elour Creative
Studio product photography by Elour Creative
Wellness product content by Elour Creative
Restaurant content photography by Elour Creative
Superfood content photography by Elour Creative
Fitness lifestyle content by Elour Creative
Aspiré Podcast brand content by Elour Creative
Product detail photography by Elour Creative
Wellness lifestyle photography by Elour Creative
Editorial brand photography by Elour Creative
Electrolyte drink product content by Elour Creative
Beverage product photography by Elour Creative
Smoothie lifestyle content by Elour Creative
Home and lifestyle content by Elour Creative
Lifestyle content for MonaVida by Elour Creative
Product-in-context photography by Elour Creative
Brand content photography by Elour Creative
Lifestyle brand photography by Elour Creative
Interior photography by Elour Creative
Outdoor lifestyle photography by Elour Creative

Brands we've created & managed content for

Bioplanet Boring Electrolytes Green Goddess Poké Bowl Monavida Marc & André minuann Aspiré Wellness Tom's Kickboksen & Fitness

03 — HOW WE WORK

We create the content and make sure
it reaches people.

Good content often gets created, but much of its potential is left unused. We look at the whole process. We create the content, put it to work across your channels and use the results to decide what to do next. We take care of the entire process: planning, creating, publishing and analysing what works. That way, good content does not simply end up sitting in a folder.

01
Plan

We start with your brand, your goals and what you want to show on social media. We define the direction, mood and visual feel so that before the shoot, it is clear what we are creating and why. At the same time, we leave room for ideas that emerge on location. Often the best ideas come when we are actually in your space, surrounded by your people and products.

02
Create

We create content thoughtfully and with enough material to use consistently, rather than only for individual posts. We come to where your brand actually lives, whether that is a restaurant, salon, gym, studio, showroom or another setting. If the focus is a product, we create the right setting for it and show it in a way that feels natural and helps people picture it in real life.

03
Manage

We make sure the content we create is actually used. We plan, schedule and publish posts, create Stories and keep your channels active, consistent and aligned with your brand. Your social media keeps moving without you having to manage it every day.

04
Learn

Each month, we review what actually worked. We look at which posts brought more views, saves, messages, clicks or comments. That information does not just sit in a report. We use it to shape the next plan and focus, so the content becomes more precise and more distinctive to your brand over time.

Only looking for fresh content to start with? The Content Sprint package includes planning and content creation. If you later want ongoing social media management as well, it can easily be added.

04 — PACKAGES

Clear packages
and pricing.

Content
Sprint

A one-off photo shoot to refresh your brand visuals.

  • Introductory call and visual direction
  • From 10 edited photos
  • Delivered within 10 working days
  • Unlimited usage rights across your own business channels

A good fit if you need new images for your website, social media, proposals or other brand materials, but do not need ongoing content creation or social media management.

from €490
Get in touch

Content
Engine

Ongoing content creation for businesses that want to manage their own social media but need fresh, considered material to work with.

  • Monthly content creation plan
  • Concept development and shoot coordination
  • Location, styling details and models arranged when needed
  • From 6 posts per month
  • Photography and video content
  • Post copy
  • Unlimited usage rights across your own business channels
  • 1 round of revisions

You stay in control of your channels; we make sure you consistently have content ready to use.

from €790
Get in touch

Bigger scope: a launch, a campaign, several markets? Tell us what you're doing and we'll scope it.

TikTok management
LinkedIn management
Collaboration & influencer management
Campaign management
Blog posts

Interested in any of these? Ask us and we'll tailor it to you.

Full commercial rights are included in every package. Nothing to add later, no separate licence to buy.

Camera, lens and laptop on a patterned table — Elour Creative at work

05 — USAGE RIGHTS, MADE SIMPLE

It's yours to use,
for as long as you need it.

When we create photos or videos for your brand, you can use them across your own channels and brand materials for as long as you need them.

We do not charge separate platform fees, use 12-month licences, or add usage fees later. The content we create for your brand remains available for you to use for years. One image series we created has been used by the same brand for more than five years, and we believe good content should be able to live for as long as it is still useful.

The only right we retain is the right to show the work in our portfolio. If you would prefer the work to remain private, just let us know before the project begins.

06 — TEAM

Two people.
No one in between.

Janelle creates, Simone runs the channels. The same two people you speak to on your first call are the ones who do the work, with no project manager passing your brand down a chain. A year in, we'll know your business better than any marketing hire you could bring on.

Janelle and Simone, the two people behind Elour Creative

Janelle

Photography & Creative Direction

Photography has been part of my work for more than ten years. Alongside it, I have also worked in advertising and finance, which has given me a practical understanding of how businesses and brands operate. At Elour, I am responsible for the visual side, from creative direction and shoot preparation to photography and the final material. I mainly photograph people, spaces and products, and whenever possible, I prefer to work where the business actually operates.

Simone

Strategy & Content

I have spent years creating content and managing social media for brands in Estonia and elsewhere in Europe. At Elour, I am responsible for strategy, content ideas, short-form video and channel management. My work starts with understanding needs and goals, and continues through content planning, bringing ideas to life, publishing and analysing the results.

What Brands Say

"A very refreshing experience — your approach and energy are a perfect fit for our brand. Finally, someone who truly understands what we need."

— Grete · Founder & CEO, ANN (accounting software) · Estonia

07 — FAQ

Common
questions.

Yes. Content Sprint is a good option if you want to start with one project and see how working together feels. If you decide to continue, monthly content creation or social media management can be added later. You do not need to commit to a longer agreement from the start.
With Content Engine, we create your photos, videos and post copy each month, while channel management remains with your team. With Social Growth, we also take care of the content plan, publishing, Stories, day-to-day channel management and performance analysis. Simply put: Content Engine gives you the content. Social Growth also makes sure it is used consistently.
You receive unlimited commercial usage rights for all final materials we deliver. You can use them across your website, social media, advertising, email, print materials, presentations and other company channels. There are no additional platform or licensing fees.
One round of revisions means one consolidated set of feedback after you receive the preview materials. This can include smaller changes to pacing, colour grading, copy, subtitles or framing. If you want a completely new creative direction, additional shooting or larger changes after completion, we will agree on the scope and price separately.

Book a short introductory call.

If your business feels stronger in real life
than it does online, let's talk.

We'll look at how your brand currently shows up online, what your goals are, and where your social media could work harder. By the end of the call, you'll know what we would improve, where we see potential, and whether we're the right team to help.

Book a call hello@elourcreative.com

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